Join Bettina Joy’s coaching membership to access step-by-step courses, live implementation sessions, and proven frameworks designed specifically for busy small business owners who need results, not more information.
Risk-free: cancel anytime. Ideal for solo founders and teams under 10.
Follow a clear roadmap from scattered operations to a streamlined, scalable business that supports your life, not the other way around.
New trainings added every month—your membership grows as your business does.
Trusted by ambitious small businesses in coaching, e-commerce, services, and local brands.
Local Studios
BrightPath Wellness
Urban Craft Co.
Northline Agency
Most small business owners are drowning in ideas, tools, and to-do lists. The Bettina Joy membership gives you focused trainings, templates, and live support tailored to where your business is today.
Start with a short assessment so you know whether to focus on foundations, growth, or momentum. Get a curated learning path instead of guessing what to do next.
Bite-sized trainings walk you through each system. Use the templates, then bring your work to live calls where Bettina and the community help you refine it.
As your business grows, unlock advanced trainings and leadership support to help you hire, delegate, and protect your time without slowing down momentum.
Every month you’ll unlock new, practical trainings. Each course includes worksheets, templates, and real examples from businesses like yours.
You’ll also get access to pop-up workshops on timely topics like launches, seasonal promotions, and team resets.
You set the pace. Rewatch trainings anytime and bring your questions to live calls.
All plans include access to the full course library, templates, and community. Upgrade or downgrade anytime as your needs evolve.
Members join at different stages, but they share a common goal: a business that runs on systems, not stress.
“In three months, we went from ‘winging it’ to having a clear weekly rhythm for marketing and client delivery. Our revenue is up 40% and my weekends are my own again.”
Rachel, Founder of BrightLine Studio
“Bettina helped us simplify our offers and standardize onboarding. My team finally knows what ‘done’ looks like, and I can focus on growth instead of putting out fires.”
Marcus, Owner of Northline Creative
“The membership gives me exactly what I need each week: one clear focus, a template to use, and a place to get feedback. It’s the most practical investment I’ve made in my business.”
Alina, E-commerce Owner
The membership is built for small business owners—usually teams of 1–10—who want to create simple, repeatable systems for marketing, sales, and delivery. You don’t need a big audience or team to benefit, but you should have an existing offer or service you want to grow.
Most members spend 1–3 hours per week inside the membership. That includes watching a focused training, implementing using the templates, and attending (or watching the replay of) a live call. The goal is to replace scattered effort with a clear weekly rhythm.
Core gives you full access to the course library, templates, and monthly coaching calls. Growth adds weekly implementation calls and deeper coaching to keep you moving. Leadership Circle is a more intimate experience with small-group strategy, leadership support, and additional access to Bettina for established businesses.
Yes. Your membership is month-to-month. You can cancel, pause, or change tiers before your next billing date. You’ll keep access through the end of your current billing period.
All live sessions are recorded and uploaded to your member portal within 24 hours, along with timestamps and resources. You can also pre-submit questions so Bettina can answer them on the call, even if you can’t attend live.
Join the Bettina Joy Membership and get the guidance, tools, and support you need to turn your small business into a steady, sustainable, and scalable operation.
Get started in minutes. No contracts. Cancel anytime.
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